Do you manage a foreign brand and want to reach customers from Poland using social media? Firstly, you have to know that applications that are popular in the US or Great Britain will not necessarily be used equally by Polish consumers. Our guide to social media in Poland – which channels are worth advertising on,…
How to plan, implement and measure the effects of an influencer marketing campaign in Poland? How to match the right influencers to the company’s profile and marketing goals? Influencer marketing in Poland is constantly growing in importance and more and more foreign companies are successfully using it to promote among Polish clients. See the most interesting campaigns…