How to promote a brand in social media among different age groups in Poland?
Almost 83% of Poles over the age of 13 actively use social media. On average, they spend almost two hours there every day, according to
Brand heroes – the most interesting examples on the Polish market (and what can we learn from them?)
Online marketing research is clear – the mere presence of a brand hero on social media increases the number of shares and interactions with posts.
Polish employer branding in the technology sector – the most effective tools
The technology sector (i.e. the internet, software, new technologies, the technology industry, telecommunications, etc.) is one of the most dynamically developing sectors of the economy