Your company is entering the Polish market and you are looking for Polish employees? Or maybe you already have a branch office in Poland, but you want to take care of your employer image and attract valuable people? One of the most frequently repeated slogans in HR is “the employee market”. Hiring a good specialist…
It is quite a challenge for a foreign cosmetics brand to enter the Polish market and make local customers fall in love with its products. Polish customers are increasingly cautious when it comes to making purchase decisions related to cosmetics, especially skincare products. To speed up and facilitate the process of getting to know a…
Only a few years ago, cooperation with a Polish PR agency was much cheaper than the cost of similar services on the Danish, German, French or, above all, British markets. Today, the differences in rates are already less noticeable, and more importantly, they are dynamically decreasing. In 2022, most Polish PR agencies were forced to…
Running social media for business purposes in Poland is like stepping on brittle ice. One wrong step and all your marketing work will be in vain and you will end up in icy water. Polish customers are rarely forgiving and it’s not that easy to get them interested enough to voluntarily observe a profile (and…