6 steps of activity in social media Set the game plan, that is: present your brand to recipients, offer them valuable, free content, raise engagement and curiosity, build relationships and trust. The result: clients…
50-60 million Facebook profiles have been uploaded by Cambridge Analytica – The Observer reveals. Are you still impressed by Thump’s triumph? Do you know what the biggest players do to achieve outstanding results and…
The over 1 million Polish population in the UK, jointly with other EU immigrants adding up to 3 million now, has had a significant impact on the British economy. Poles come to the UK…
Growth hacking refers to growth strategies that combine a few skills, such as digital skills, social media savvy, marketing experiments, data usage and creativity. It appeals not only to entrepreneurs, but also to well-established…
In 2018, we tend to think that by now, we have seen it all. Since your digital footprint is a must have for any brand, we all invest in a website. Surprisingly though, every…
Since ‘Content is King’ became a buzzword, organizations all over the world have consistently put a lot of effort into creating content. Every marketer knows by now that creating interesting, original and useful content…
There is no doubt about the importance of social media in today’s marketing landscape. We share, we like, we tweet, post Instastories and use hashtags on a daily basis. But not everybody knows what…
Traditional marketing is a little bit like a guessing game. Although we use complicated metrics to measure results, we still cannot plan effective campaigns without using neuroscience and the right mindset to create the…
A good marketing funnel provides unique value at every step of a customer’s journey. It gives the audience what they desire, and satisfies their needs. In this ideal situation, video marketing is one of…
Content plays a leading role on the Internet and this trend will definitely be still noticeable in 2018. All visual materials – graphics, photos and videos – are becoming more and more significant. Now,…
If you are working in the marketing industry or running your own business, you surely know how important visual assets might change a client’s perception of your brands. It is worth remembering that visual…
According to National Statistics, over 75% of children born in some areas of the UK last year were of foreign origin, 3.3% of whom were Polish. In 2015, babies born to Polish parents in…
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