Here’s what it’s like to
work with us
A structured approach to your PR and marketing activities.
Defined direction across Polish media, content and campaigns.
Consistent progress – from first idea to measurable results.
20+ years of experience
B2C and B2B markets
Online and offline campaigns
Integrated PR and marketing
Why us?
- Market entry expertise in Poland
Your communication is built around how the Polish market works. You get messaging, angles and activities designed specifically for international brands entering or expanding in Poland, not copied from other markets.
- English-language capability
Your content is not just translated. It is adapted to the Polish market, with the right context, tone and relevance. We assess what makes sense locally, what needs to be changed and what should be removed, so your communication works in practice, not just in theory.
- Results-driven approach
Your campaign is based on clearly defined KPIs from the start. We work towards agreed outcomes and continue the process until they are delivered. This includes reaching a target number of PR publications, which remains a core focus throughout the campaign.
- Established media relationships
Your brand gains access to journalists across national, local and industry media, as well as major online platforms such as Business Insider, Onet and WP. We know how different editorial teams operate and how to position your story, so it gets picked up.
- Flexible, responsive cooperation
You get fast communication, direct contact and a way of working that adapts to your pace and priorities. Strategies are adjusted when needed, without long delays or rigid processes.
- International campaign experience
Your project is handled with experience gained from working with well-known global brands. Many campaigns run across multiple markets, where Poland is one of several countries, so your communication stays consistent while remaining locally relevant.
- Integrated campaigns
Your activities are connected into one coherent approach. PR can be combined with influencer collaborations, events or traditional advertising, including radio, to strengthen reach and impact.
Our values are:
Kaizen
Helping others
Efficiency
Strategy
Psychology
Responsibility
Quality
What working together looks like?
- Briefing
You answer a set of initial questions that help us understand your brand, goals and expectations. This gives us the context needed to build the right approach from the start.
2. Proposal
You receive a proposal that shows how your communication will work in the Polish market. It includes analysis of your situation and competitors, audience insights, messaging and a clear plan of activities, channels and KPIs.
3. Approval
You review the proposal and confirm the direction. This step allows us to align on priorities and secure the timeline for your campaign.
4. Agreement
We formalise the collaboration and define the scope of work. Deliverables, responsibilities and key terms are agreed before moving into execution.
5. Kick-off
You meet the team responsible for your project and go through the strategy together.
We confirm priorities, assign roles and set the key milestones for the campaign.
6. Launch
Your campaign is launched across selected channels. Activities are executed, monitored and adjusted to keep everything aligned with your goals.
What does working together look like?
First briefing
You complete a short set of questions that helps us understand your brand, goals and expectations. It gives us the context needed to shape the right approach from the very beginning.
Sending the proposal
You receive a proposal outlining how your communication will work. It includes your situation, competitors, audience, messaging and a plan of activities, channels and KPIs.
Accepting the proposal
You review the proposed direction and confirm the next steps for your campaign. This ensures we align priorities and secure the timeline before moving forward.
Signing the agreement
We formalise our collaboration and define the scope of work for your project. All deliverables, responsibilities and key terms are agreed before the execution stage begins.
Kick-off meeting
You meet the team working on your project and go through the plan together. We confirm priorities, assign roles and set the key milestones for the campaign.
Campaign start
Your campaign is launched across selected channels based on the agreed strategy. We execute, monitor and adjust activities to keep everything aligned with your goals.
How we track your performance
- Monthly reporting
- You receive regular reports that show how your campaign is performing across channels. This includes KPI tracking, media coverage, influencer results and key activity outcomes.
- Quarterly review
- Your strategy is reviewed based on performance trends and insights. Channel mix, messaging and activities are adjusted to improve results.
- End-of-campaign analysis
- You get a full summary of results compared to initial targets. The report includes performance insights, ROI perspective and recommendations for next steps.