After the UK leaves the European Union, other European capitals may have their day. What does the Warsaw brand offer its customers? People from other countries are more and more interested in Poland and…
The Polish mobile telecommunications market is one of the most saturated markets in Poland. The endeavour to attract customers includes not only low rates and smartphones for PLN 1, but also some rivalry in…
Blog forum Gdańsk is the most important meeting of bloggers and Internet creators in Poland that takes place in Gdańsk every year. This year the main topic of the conference was: “Do bloggers change…
Do you still wonder how to communicate with the Millennials? Forget about it! Now Generation Z, which is completely different than the previous one, comes into play. In Poland this group, which is 50%…
German Lidl and Portuguese Biedronka have been competing with each other in the Polish market for many years. It is obvious when we, for example, look at their promotional offer. However, this year the…
The so called economic patriotism of Poles is getting stronger. Increasingly, Poles are guided by the following principle: “When I buy domestic products, I support the development of Polish producers and the Polish economy”.…
The Polish fashion industry is characterised by unconventional marketing activity. A brand’s history is created not only by the company itself, but also by its clients, ambassadors and well-wishers. Here are six Polish clothing…
Family 500 plus is a government programme under which parents receive PLN 500 a month for the second and each next child, no matter how much they earn. It was introduced mainly in order…
The number of Polish companies that sell their products successfully is constantly growing, especially in Europe. This situation is not only due to lower labour costs in Poland and a favourable PLN rate, but…
Probably each of us has come across a hostess wearing the uniform of a flight attendant, handing out some tourist office business cards, and we have also admired acrobats and fire-eaters, while tasting some…
The content marketing revolution is a reality, so how do you take advantage of its beneficial results as a representative of a small or medium-sized business? Learn from experienced publishers! Joe Pulizzi, the evangelist…
There are thousands of different products on the market and even more information about them. What are the latest fashion trends this season? What to buy in spring? How to wear it? Polish fashion…
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