Are you a marketer who dreams about Polish clientele? Here are the 10 best ways of promoting your products or services to the Polish audience in the UK! Polish immigrants in the United Kingdom…
Although PR and SEO might seem like two separate elements of communications efforts, the reality is quite the opposite. They can be successfully combined by using the power of digital media. Here is how…
In Poland, the gaming industry is now worth around PLN 12 billion. According to “The Game Industry of Poland” study, even 20 million Poles are active game players. How to plan effective digital marketing…
There are already more than half a million Poles working in technology, and foreign companies are outdoing themselves in attracting top talent. Without effective employer branding communication, however, this may not work – and…
Although TikTok is a relatively new social network – it is a great comms tool. You just need to know how to use its potential. Content that has so far worked well on Instagram…
Nearly 90% of marketers worldwide investing in collaborations with influencers plan to increase or maintain their current budgets. 50% of millennials admit to trusting product recommendations published by influencers. The influencer marketing market is…
The most interesting advertising campaigns for Back to School in Poland The end of summer is a time when Polish parents gather school supplies for their children as the new school year approaches. New…
A report published in 2022 by Brand24 states that already 93% of Polish marketers use influencer marketing in promotional strategies. As many as 8 in 10 Polish consumers make a purchase when a product…
The world of event marketing has been undergoing a revolution for years. The pandemic has accelerated these changes dramatically. Offline events began to be transferred en masse into virtual form and…. it has stayed…
What trends will dominate Polish social media marketing in 2023? Content personalisation, short-form video, ESG-based strategies, or perhaps the next iteration of AI? An insightful answer to this question is able to give your…