Background Our client is the Cukibo brand from Switzerland, which specialises in publishing personalised books that are designed to help parents convey the values and culture of the country of origin. In our opinion it was: • Preparation of topics for an article that would find interest in the media in the hot pre-Christmas period,…
Background Our client is the international company Tractable, which specialises in artificial intelligence solutions to help people recover from accidents and disasters. Our client’s priority was development in Central and Eastern Europe, especially on the Polish market. In our opinion it was: • Distribution of the press release in Polish, follow up, media monitoring •…
Background Our client was an organisation responsible for the management of European .eu domains. Challenge Eu. domains were not very popular in the Polish market at that time. Poles most often chose .pl and .com domains. What did we do? We ran proactive media relations activities on the Polish market between 2013 and 2015. We…
Background Our client, Ishida Europe, is a global Japanese provider of industry-leading multihead weighers, quality control and packaging equipment for food and non-food applications. Challenge The client wanted to leverage their media presence in Polish food processing media and other relevant trade media to be able to secure more business clients in this market, with…
Background Our client was a startup educational brand operating in the personal development business sector targeting Polish businesses in Britain. The company organises conferences and workshops in London and provides other digital products and services for Polish businesses in England. Challenge The company was funded eight months before the first event that was planned for…
Background Our client is an insurance company. Challenge Promote the opening of a new branch located in Peterborough and invite a minimum 100 Polish visitors for the opening event. What did we do? We planned and implemented an advertising campaign consisting of four sponsor articles and four top banners in prime locations on localPolish community…
Background Our client is northern Europe’s largest shipping and logistics company. Challenge To increase the number of tickets purchased from within the Polish community. What did we do? We planned and executed several ethnic marketing campaigns during three years of co-operation that included the following: Planned and managed the distribution of Polish-language scratch cards to…
